When you think “fall fashion,” Lilly Pulitzer might not be your first call — but their 2025 fall collection is out to change that. This season, the brand leans into a dynamic mix: bold color, layerable pieces, and a nod to its vibrant archives.
Key Themes & Trends
1. Saturated Tones Meet Earthy Neutrals
Lilly introduces more grounded color palettes this fall — think deeper greens, muted taupes, and rich onyx — but layered over that signature pop. The contrast makes every print feel fresh without losing the brand’s signature exuberance.
2. Revival of Archival Prints — “Vintage Vault”
One of the most buzzed-about pieces is Lilly’s Vintage Vault capsule, relaunching a 1974 print dubbed “Lilly’s Zoo.” This limited-edition drop revisits the playful, storytelling motifs of yesteryear — animals, whimsical scenes, and color-blocked backgrounds — reinterpreted on modern silhouettes like shifts and wraps.
3. Transitional Silhouettes & Layering Staples
The collection includes dresses (maxi, shift, slip styles), lightweight vests, and layering-friendly pieces. Think travel sets in soft knits (like the Fenella Hoodie + Alwyn Pant combo), perfect for fall’s fluctuating temps.
Style Tips for Wearing Lilly in Fall
Let prints ground neutrals: Pair a bold Lilly dress with a neutral cardigan or leather boot to anchor the look.
Mix archival & new: Let a vintage-vault print be the statement, then tone down the rest with solid accents.
Layer smartly: Use vests, light knits, or long sleeves underneath shift dresses to stretch their wearability.
Accessories matter: Metallic belts, ankle boots, or even a structured blazer can elevate the playful prints into polished fall outfits.
This collection feels like Lilly Pulitzer at a crossroads — blending its joyful legacy with practical seasonal updates. It’s proof that resortwear brands can evolve beyond warm-weather wardrobes.